![Three monster cereal characters](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_400,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_1.0,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Flogos%2Fbrands%2Fmonsters-logo-feb-22.jpeg%3Fw%3D200%26rev%3Daa43dda667b94ea09faa3b438e7ef2b9 400w)
![Count Chocula box from 2013](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_1500,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_1.0,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Fproduct%2Fcount-chocula-retro-2013-2.png%3Fw%3D600%26rev%3D0d728b9a7ab84721af67944023ef587c 1500w)
It simply isn’t Halloween without Monsters
Count Chocula, Franken Berry and Boo Berry launched in the early 70s and were inspired by classic horror film vampires and Frankenstein — a trending craze at the time. Today, the three monster cereals make an appearance every year just in time for Halloween to inspire nostalgic joy and spread the spooky spirit.
Fun Facts![Still of Count Chocula popping out of a box from 1970s commercial](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
![Original sketch of the Trix Rabbit](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Spooky facts about the Monsters
![Still of Count Chocula popping out of a box from 1970s commercial](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Fproduct%2Fmonsters-commercial-quick-facts.png%3Fw%3D1080%26rev%3Dfe549aa9e4324bb6aee72b32f84ea9e1)
Scared or scary?
The earliest commercials showed the monsters being scared by children, black cats, birds, ghosts … and even each other!
![Original sketch of the Trix Rabbit](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Fproduct%2Ftrix-rabbit-1959-quick-facts.jpeg%3Fw%3D1080%26rev%3D34b7f922100a460d9441a1c2b621cfc9)
Some fun extended family
The illustrator who drew the original trix Rabbit also drew the first images of Count Chocula.
![Boo Berry box from 1972](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Ffood%2Fproduct%2Fboo-berry-1972-quick-facts.png%3Fw%3D1080%26rev%3Da80e46a83cf040aab1a24002862e73a5)
Not always a fall tradition
Monster cereals were available year-round until 2009. Now they return for a limited time each fall.
History
The history of our monsters
Inspired by classic horror film characters, our Monster Cereals have been a beloved part of fall traditions for 50 years.
![Monster Cereal paint set promotion](https://brandsitesplatform-res.cloudinary.com/image/fetch/w_auto:100,c_scale,q_auto:eco,f_auto,fl_lossy,dpr_auto,e_sharpen:85/https://assets.brandplatform.generalmills.com%2F-%2Fmedia%2Fproject%2Fgmi%2Fcorporate%2Fcorporate-master%2Fimages%2Fnews-stories%2F2012%2F10%2Fmonstercereals-promos.jpeg%3Fw%3D1200%26rev%3Dfadf041bd88246d8ae73d07f7b76b958)